Services

Smursh provides end to end digital marketing and advertising solutions. What does this mean?

It means that the guys at Smursh can help provide you with business, marketing and advertising solutions on the Internet to, say:

• Launch a website
• Promote a new product online
• Retain customers and employees
• Save money on online advertising
• Use Orkut, Facebook, Blogs, Twitter

However, that’s a very crude way to put our work. Smursh is much more than that, it is in words of the new age marketers a tribe of people, who believe that the future of marketing lies in integrated practices and better branding. That branding is going to be where and how you interact with people, and that brand identity is the identity of the members of communities that you build.

And that defines our actual services, the way we see it and the way online marketing should happen:

Integrated Community Solutions

For lack of a better name, however the idea here is an extension of the three images that you might have seen rotating on our home page. Integrated community solutions is our custom web marketing and advertising solution.

Here, it is not the tool but the problem at hand and the solution pursued that takes center stage. It stretches right from research to execution.

We put home grown listening tools to trained communication folks to set right what’s gone wrong with your marketing and promotion pursuit ..digitally.

At the centre of all this is our belief in the fact that all problems can be solved by talking at the right time to the right people. Consider our integrated community solutions as the way to make this happen online. Smursh essentially uses digital media to keep the whole process of gratifying a marketing problem effective, optimized and digital.

Conversations and Creatives

Our next set of services is more measured and provided to work closely with brand managers and agencies who have a specific requirement on the web. Propogating the idea of collaboration we present conversation and creative services online:

Conversation Services

Conversation services is copywriting with a new media twist. As we move towards a more engaging and solution driven form of media, the best copies won’t be written to remember, but to be shared. With Social Media this idea of communication and advertising is only more evident. And therefore our conversation services (an offshoot of the idea of conversational marketing).

With our conversation services we help brands and agencies in:

• Creating managing SNS profiles and communities
• Manage and build conversations on Microblogs
• Post and promote (social bookmarking i.e.) blog content
• Tracking and monitoring conversations

Creatives

Any design and development work on digital media forms part of our creatives service. Essentially any web advertising touch point that requires user friendliness, conversions but more importantly an undeniable appeal form part of this set of service. Like much of our business even creatives solutions are strung together with the idea that any copy of text or design on the web has to extend the conversation and enable access to information. Our creative services are:

• Microsite and blog Design
• Ad banner designs
• Videos and Animations
• Landing Page Design
• Newsletter and mailer designs